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Nielsen Television

Audience Measurement is a unique TAM provider that dedicates 100% of its resources to the provision of independent, reliable and transparent audience measurement systems
 
VIEWING BEHAVIOUR
Analysis of audience behavior for competing TV channels
POST EVALUATION
Evaluation of media campaigns
FORECASTING
Automatic forecasting of ratings of planned TV programs and commercial breaks
PLANNING
The most efficient media planing based on targeted audience and investment possibilities.

TAM RESULTS

NEWS & ARTICLES

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29 July 2021
News Release
5 April 2021
News Release
23 February 2021
TV ratings in 2020
19 February 2021
How COVID-19 affected TV viewing
News Archive